Alternative Partywear

If there’s ever a time to wear the dress, this is it. Hell Bunny partywear brings together alternative party dresses, gothic styles and vintage-inspired favourites made for birthdays, big nights out, celebrations and every excuse in between. Expect dramatic silhouettes, dark details, bold prints and plenty of pieces that were never made to disappear into the background.

Our partywear collection goes well beyond the classic little black dress. You’ll find full-skirted 50s dresses, statement mini dresses, darker gothic party dresses and separates for when you fancy putting the outfit together yourself. Pair a standout top with one of our skirts and you're ready for wherever the night takes you. With styles available from XS to 6XL, getting dressed up the Hell Bunny way is open to everyone.

Party dresses, but make them Hell Bunny

Vintage or gothic? We're quite happy with both. Our alternative party dresses take some of the silhouettes Hell Bunny is best known for and turn the dial up for the occasion. Think swishy skirts, fitted shapes, rich fabrics, dark florals, tartan, lace and prints with a little more bite.

For full vintage drama, reach for a 50s-style party dress and add a petticoat underneath for extra volume. Prefer your partywear on the darker side? A gothic party dress brings the mood without requiring a dress code to match. And when a dress isn't calling your name, our tops and skirts give you plenty of room to mix things up.

From party season to Saturday night

Christmas parties might get most of the attention, but a great party outfit shouldn't spend eleven months waiting in the wardrobe. These are pieces for celebrations, date nights, gigs, weddings, cocktails, dancing and those plans that somehow turn into a much later night than expected.

When the temperature drops, finish your outfit with one of our coats or jackets. Hell Bunny's vintage-inspired outerwear works particularly well over fuller dresses, while shorter jackets are an easy match for minis and separates. Add the finishing touches from our accessories collection and all that's left to decide is where you're going.

Alternative Partywear FAQs

What should I wear to an alternative party?

A gothic party dress, vintage-inspired 50s dress or statement top and skirt all work brilliantly. Look for bold prints, darker details or standout fabrics that make the outfit feel a little more special than your everyday look.

How can I style a gothic party dress?

Keep the focus on the dress, adding accessories that complement its colours, print or detailing. When it’s colder, layer with a cropped jacket or vintage-inspired coat that works with the shape of the dress.

What can I wear instead of a dress for a party?

Try pairing a statement Hell Bunny top or blouse with a high-waisted skirt for an alternative party outfit you can make your own. Separates are also easy to wear again long after the party is over.

Can I wear a 50s dress as a party dress?

Full skirts, defined waists and statement prints make 50s dresses a natural choice for parties and special occasions. Add a petticoat underneath for extra volume and a little more vintage drama.